Social Media Face Off: KFC v El Pollo Loco follow-up
Looks like El Pollo Loco didn’t get the Twitter response it was hoping for. My guess is: they failed to promote this in multiple channels, or people including their 777 …
Social Media Face Off: KFC v El Pollo Loco
It looks like El Pollo loco effectively used KFCs free grilled chicken promotion scheduled today April 27, 2009 to usurp their attention. Using Twitter, El Pollo Loco offered their own …
The Game Changer? Pervasive Communication Tools (aka Social Media)
“Social media transforms the industry” is a headline many are probably tired of reading. But how much has the game really changed? Advertising, Marketing, PR, and Sales are still responsible …