Hello my lovelies. Now that you have an astounding Facebook page complete with timeline, cover-page, and custom tabs it is finally time to get you out there in the Facebook world. Let’s get you some exposure! Oh, and if you have absolutely no idea what I am talking about please take a look at my last two blogs. (1 and 2- add hyperlink of past blog to the numbers)
In order to get more fans and likes you must distribute awesome content on you Facebook page, and you must do this regularly.
See how Starbucks Frappuccino is posting daily for their upcoming event. You can also see how engaged their fans are, which is more important.
If you keep your fans engaged then your potential fans will be inclined to “like” what you’re posting and “share” it on their profiles as well. You are the one that must keep your fans engaged and your remarkable content will draw in more visitors and hopefully more fans. I know, I know, that’s a lot to take in so here are some hints on how to create that engaging content you need.
- You need to design “motivational” content or content that will make someone want to share your story, picture, video, or fun fact with others.
- Posts with the word “video” in them are shared 30% more on Facebook.
- Do not use buzz words! Stick to the KISS method (Keep It Simple Stupid) when it comes to your jargon. Remember the average reading level in America is just below 9th grade.
- The people like digits and lists using words like “top”, so the title “Top 5 Reasons Why You Should Like Us” will make a bang with the Facebook community.
If you want to keep fans coming back to your Facebook page, content must be relevant and you should post frequently. Once you start doing this the fans will start waving in.
What are some Facebook challenges you are having? Ask below and I will get back to you ASAP.