As a person who used to do a lot of cold calling as a professional salesperson; I believe a company, brand or person should approach social media in the same …
I have told this story a thousand times offline, but I thought it was worth telling again digitally. I am a lurker. Yes, that’s right a guy preaching the value …
After spending some quality time with TwitterAnalyzer earlier this week – we wanted to share insight on using the tool when building a brand through conversation (that is what we …
Homer Simpson received a special opportunity in 1991. Through a reunion with his brother, Homer was commissioned to develop a car for the “All-American, Average Joe” demographic. Unfortunately, Homer’s conception …
An interesting Wednesday morning presentation from John Battelle at Inbound Marketing Summit discussed the evolution of search interface. (Ironically, I am unable to locate the presentation via the search giant …
