SEO – On-Page, Off-Page, and In Between

How can you get found online? Search engines are often the portal to your site, so you first have to garner great SEO (search engine optimization) practices. There are companies that specialize and do this for their entire business. Their Continue reading SEO – On-Page, Off-Page, and In Between

Sports Fans, I Said Are You Ready? Then Let’s Get Ready to YouTube!

The NHL has received some of its lowest viewership ratings since its first airing and their ticket sales have dramatically declined over the years. The NBA had lost its most historic player that seemed to devalue sports entertainment. By 2010, Continue reading Sports Fans, I Said Are You Ready? Then Let’s Get Ready to YouTube!

Humor and Oppression Just say No.

On Sunday, February 6, the Super Bowl aired on Fox and set an all-time high at 111 million American viewers. The Superbowlis a great opportunity for theNFLand its sponsors to gain immense exposure to a specific target audience. Not only Continue reading Humor and Oppression Just say No.

Using Social Media In your Marketing efforts?-Think Like a Professional Salesperson, Think Relationships

As a person who used to do a lot of cold calling as a professional salesperson; I believe a company, brand or person should approach social media in the same waya professional salespersonwould approach clients and prospects. If you use Continue reading Using Social Media In your Marketing efforts?-Think Like a Professional Salesperson, Think Relationships

Social Media Face Off: KFC v El Pollo Loco follow-up

Looks like El Pollo Loco didn’t get the Twitter response it was hoping for. My guess is: they failed to promote this in multiple channels, or people including their 777 followers were just plain disinterested. Thanks for playing EPL! Better Continue reading Social Media Face Off: KFC v El Pollo Loco follow-up

Delivering Negative Messages Positively

Not all news can be good news an unfortunate reality United Airlines is facing on frequent basis. After recently removing phone based customer service, United announced a surcharge for overweight passengers meeting the following criteria: Unable to fit into single Continue reading Delivering Negative Messages Positively