I question whether businesses using Social Media are in it for the long haul as guru Seth Godin recently pointed out, or if there in for a quick buck, fast sale, desparate attempt to please someone senior in the organization. Businesses with a commodity, a CPG...

Not all news can be good news an unfortunate reality United Airlines is facing on frequent basis. After recently removing phone based customer service, United announced a surcharge for overweight passengers meeting the following criteria: Unable to fit into single...