It has been brought to my attention that a message less than 140 characters long could be the catalyst of death threats. Now more than ever, one thought, comment or video can be spread to the world in the blink of an eye. All people, not only athletes...

I question whether businesses using Social Media are in it for the long haul as guru Seth Godin recently pointed out, or if there in for a quick buck, fast sale, desparate attempt to please someone senior in the organization. Businesses with a commodity, a CPG...