The NHL has received some of its lowest viewership ratings since its first airing and their ticket sales have dramatically declined over the years. The NBA had lost its most historic player that seemed to devalue sports entertainment. By 2010, the gears finally...

(blog.zap2it.com) The 53rd Annual Grammy Awards aired on CBS Sunday, February 20. Usually after the show is over the award winners receive all the recognition while those that didn’t win fade to the background. Thanks to everyone’s favorite 16 year old, Justin...

I have told this story a thousand times offline, but I thought it was worth telling again digitally. I am a lurker. Yes, that’s right a guy preaching the value of using social media to market your company, brand and person not talking about a company, brand...