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Belly Putter Ban- Creating a Market

Posted by dmetcalfe | On: Nov 28 2012 | Comments (0)
Today the USGA decided to ban the anchored belly putters. The anchoring of the belly putter has been a huge marketing success over the past couple of years. The top players have begun using this technique to win major tournaments and put themselves at the top of...

We Want to Secede? Social Media Gone Wild!

Posted by dmetcalfe | On: Nov 14 2012 | Comments (0)
Growing up in the late 1960s and early 1970s, I have heard a lot of anti-government sentiment, but States wanting to secede is a BIG DEAL!In the past groups of people would have an idea and get together and protest but social media has brought idea sharing to a...

The Importance of Vision in a Marketing Plan

Posted by dmetcalfe | On: Nov 08 2012 | Comments (0)
Many full time marketing professionals find it difficult to pin their clients down to one comprehensive marketing strategy that will help them solidify a marketing plan. Often a lot of time is wasted switching gears after the marketing plan has been agreed upon...

Anglers & Appetites -Birth of a New Show

Posted by dmetcalfe | On: Nov 02 2012 | Comments (1)
What do you get when you take two of America’s favorite pastimes and put them together for one high energy half hour of television? Anglers and Appetites is Get Talked About’s latest business partner.     A great king once said that there...

Furby Rises Again

Posted by dmetcalfe | On: Oct 29 2012 | Comments (0)
Nearly 20 years ago the store shelves were filled with an interactive toy known as Furby. Hasbro used a great marketing plan to make these little critters fly off the shelves. As with many toys, kids got bored with them. I truthfully got annoyed by the constant...

Presidential Politics: Real Thought or Marketing Strategy

Posted by dmetcalfe | On: Oct 23 2012 | Comments (0)
Many of us have watched President Obama and Governor Mitt Romney say many things about each other, our economy, and about what they believe. Is what we are hearing reality or just smart marketing strategy?     In full disclosure here, I am a political...

Binders Full of Women?

Posted by dmetcalfe | On: Oct 17 2012 | Comments (0)
When Mitt Romney uttered the words, “Binders Full of Women” at Tuesday night’s debate, pundits jumped on the chance to vilify the comment. Looking at the term in relation to your marketing plan, it could mean a gold mine for your business. In this...

Can Great Marketing Kill Your Business?

Posted by dmetcalfe | On: Oct 12 2012 | Comments (0)
After much thought, you hire a marketing agency to put together a marketing strategy that will help grow your business. You tell the new agency that you are all in and you want to put marketing as a top priority. To many marketing firms this will cause them to...

Haunted Houses and Your Business Marketing Strategy

Posted by dmetcalfe | On: Oct 09 2012 | Comments (0)
Haunted Houses have a difficult task. They have a one month window in order to get all their customers in and out of the door and compete against an ever tougher to impress fan base. The latest marketing strategy is a unique twist to this age old fall business.     It...

Marketing Strategy and Reality TV

Posted by dmetcalfe | On: Oct 02 2012 | Comments (0)
How is it that today, we are addicted to Reality TV? Brilliant marketing strategy has caused us to watch other people’s everyday lives. Television used to be an escape from reality, but today people will let cameras in their house and do crazy things just to...